Edwin van Verseveld

Edwin van Verseveld I'm a creative technical teamlead with an intrinsic interest in information security, privacy and content strategy, always trying to explore new innovative ways to deliver content to target audiences. I have a great deal of experience in large-scale crossmedial projects and working in agile environments.

In leading technical teams my main focus is on content and users, but also on coaching team members. In the projects I've done I have had many different roles, e.g. productowner, scrum master and stakeholder. In all cases I've acted as an agile coach.

I'm inspired, pragmatic and highly dedicated to my work. In my spare time I read up on the latest trends in the fields of internet, apps, IOT, mobile game development and gadgets.

Projects

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Boer zoekt Vrouw
KRO
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Keuringsdienst van Waarde
KRO
NPO Journalistiek
NPO Journalistiek
NPO - KRO-NCRV - VARA
KRO-NCRV
KRO-NCRV / ObenCMS
KRO-NCRV
Brandpunt Reporter
Brandpunt Reporter
KRO
KRO Detectives
KRO Detectives
KRO

Boer zoekt Vrouw

Boer zoekt Vrouw

Boer zoekt Vrouw (Farmer seeks Wife) is one of the top tv-programmes by a public broadcaster in the Netherlands, both on television and online. When the programme is aired there are usually about 100.000 visiters per day. But when there is no active season on tv, the website is also a much visited website for news and gossip about farmers of previous seasons.

Using the proprietary CMS OBEN and using smart contenttagging, we were able to extend the userexperience and keep our audience engaged. One of the great challenges for this website was the huge number of visitors on the site seconds after each tv-episode ended. Special cachingsystems were built to keep the website stable under this heavy load and still serve (near)live content to visitors.

Project: Boer zoekt vrouw
Client: KRO
Roles: Technical projectmanager, functional designer, SEO specialist
Period: 2006-2015
Website: www.boerzoektvrouw.nl

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Keuringsdienst van Waarde

Keuringsdienst van Waarde

In Keuringsdienst van Waarde staat centraal wat fabrikanten ons als consumenten vertellen. Klopt het wat ze claimen en wat ze ons in reclames verkopen? Op de website zijn alle uitzendingen en extra's terug te vinden, die de antwoorden geven op de vragen die dit programma opwerpt. Om eenvoudig te kunnen vinden, maar ook verrast te worden is alles onderverdeeld in thema's en is er veel aandacht voor het zoeken en vinden van antwoorden op specifieke vragen.

Door slim gebruik te maken van metadata en structuur is deze website sterk geoptimaliseerd voor SEO. Hierdoor scoort deze website erg hoog in bezoek, ook als het programma niet op tv is.

Project: Keuringsdienst van Waarde
Client: KRO
Roles: Technical projectmanager, agile coach, SEO specialist
Period: 2012-2015
Website: kvw.kro.nl

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NPO Journalistiek

NPO Journalistiek

NPO Journalistiek was the online platform for journalism by Dutch public broadcasters. Tv-episodes by all public broadcasters were combined and categorized in "dossiers". To achieve this content from different sources was tagged and aggregated.

This portal is no longer online.

Project: NPO Journalistiek
Clients: NPO, KRO-NCRV, VARA
Roles: Technical projectmanager, functional designer, technical contentspecialist, agile coach, SEO specialist
Period: 2012-2015

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OBEN CMS / KRO-NCRV

KRO-NCRV

At public broadcaster KRO we created a CMS with a special focus on content en metadata. Not creating webpages, but only metadated content, made it possible to create a context-independent hierarchy of content, making the data futureproof. This model would currently be called a headless CMS.

Separating content, structure and design created the possibility to use content on different platforms/systems through smart API's.

Project: KRO-NCRV
Client: KRO-NCRV
Roles: Technical projectmanager, SEO specialist, scrummaster
Period: 2014-2015
Website: www.kro-ncrv.nl

Project: OBEN CMS
Client: KRO
Roles: Functional designer, technical projectmanager, product owner
Period: 2005-2015

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Brandpunt Reporter

Brandpunt Reporter

Brandpunt Reporter is a televisionprogramme for investigative journalism by KRO-NCRV. This was an internet-only special created for a collaboration with Dutch newspaper De Volkskrant.

Project: Brandpunt Reporter (Petten Special)
Clients: KRO, KRO-NCRV
Role: Technical Projectmanager
Period: 2014
Website: reporter.kro.nl/specials/petten

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KRO Detectives

KRO Detectives

Online platform for KRO Detectives. Detective fans can watch episodes online and use this website to find more information on series, cast and episodes.

Project: KRO Detectives
Client: KRO
Role: Technical Projectmanager
Period: 2003-2015
Website: detectives.kro.nl

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Interested?

The easiest way to reach me is by email.